Copysauras remains discovered
Yesterday the fragile remains of a Copysauras were unearthed in the northern hemisphere at the Peace Gardens in Sheffield, South Yorkshire.
Professor Proof Read, expert in the ancient art of proofreading, told local reporters, “This Copysauras is an unbelievable find as their numbers have dwindled considerably in recent years. In fact not many people were actually aware of their existence, even when the species were far more prevalent”.
People across Sheffield and the UK were eager to find out more about this dwindling species. One local resident who had consulted the great oracle, Mr. Google, thought it might be a Capybara, which is a rodent that can be as big as a pig and is also known as a water hog ‘because’ it likes to swim. However, many were not convinced that Professor Proof Read had become excited by the remains of a giant pig rat!?
Further investigation soon unearthed that this rare find is more commonly known as a copywriter. These are the people who write the words for marketing communications, to help businesses and organisations promote their products and services. Sadly the number of skilled copywriters declined rapidly during the early age of the recession, circa 2009, as many of them turned to alternative means of survival. This was during the age when organisations and businesses slashed their marketing budgets to survive the economic crisis, writing their own words to save money.
Today as we stumble slowly out of the dark age of recession, many businesses are once again seeking the help of a copywriter. As demand looks set to outstrip supply, businesses need to be quick off the mark if they want to secure the talent of a dwindling number of authentic copywriters.
