Archive for June, 2010
Quality over quantity
The email newsletter and blog have now become essential marketing tools of the 21st century, and businesses are urged to... Read More >>
Don’t alienate your audience – the importance of avoiding jargon
Jargon (definition from Oxford English dictionary askoxford.com) • noun words or expressions used by a particular group that... Read More >>
Know your audience
Know your audience Many communication and marketing efforts fail because they target everyone rather than a specific audience. If your business’... Read More >>